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What are effective promotional tools?

When conducting promotions, it is important to consider cost-effectiveness! We will introduce this in the column.

"I want to incorporate a new promotion strategy, but I don't know where to start." "I want to review my promotion strategy to achieve better results!" If you are facing such concerns, how about trying out new promotional tools? In this article, we will introduce promotional tools, along with points to consider when choosing them, and the benefits of "original novelties" that can be easily implemented even with a limited budget. [Contents] ■1. Recommended promotional tools for companies that want to promote easily ■2. Types of promotional tools ■3. Points to consider when choosing promotional tools ■4. Promotional tools that can be started with a small budget: "original novelties" ■5. When selecting promotional tools, it's good to consider "cost-effectiveness" *You can view the detailed content of the column through the related links. For more information, please feel free to contact us.

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Promotional items are effective in the real estate industry too! A promotional tool that brings joy when received.

We will introduce the effects and key points of novelties in the real estate industry, novelties that will be appreciated in different scenes, and points to be careful about during production.

Four Reasons Why Many Companies Create Promotional Items 1. They help people remember the company name. If the item is practical and can be used daily, it is more likely that the recipient will remember the company or brand name. 2. They contribute to improving the company's image. If high-quality promotional items are provided, it can enhance the image of the products or services, leading to increased sales. 3. They allow for low-cost advertising to new customers. Promotional items can be produced for a few dozen to a few hundred yen each, making low-cost advertising possible. 4. They can re-engage existing customers. If the distributed promotional items are used continuously, the relationship with existing customers can be maintained, and there is a chance they will remember the company at unexpected moments. Promotional items that can also be used in sales! Examples of items that won't be considered "unwanted": - Office supplies like stationery - Unique promotional items that lighten the mood - Promotional items featuring a "QR code" [Choosing Promotional Items Should Adapt to the Times!] Promotional items that align with recent needs are more likely to be appreciated by recipients, contributing to an improved company image and increased trustworthiness. It is also important to choose items that match public demand.

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Novelty items are effective in the real estate industry too! Promotional tools that are pleasing to receive.

In this article, we will introduce the effects of novelties, points to consider when choosing them, and recommended novelties for different usage scenarios.

Novelty items are one of the effective promotional tools. The effects of novelty items in the real estate industry are as follows: 1. The effect of increasing recognition with branded novelty items. In the real estate industry, as with general novelty items, many have the names of house manufacturers or construction companies printed on them. Especially for everyday use items, the mere exposure effect can also be expected. A subtle memory remains in the recipient's subconscious, which could lead to business opportunities triggered by some event. 2. The effect of increasing customer attraction with special novelty items. Novelty items vary in terms of type, price, and quality, ranging from inexpensive to relatively expensive. If you want to enhance customer attraction, it is advisable to use novelty items that have a sense of specialness. If a novelty item makes someone think, "I might want to check it out if I can get this novelty item," it is sure to be effective. 3. The effect of differentiating from competitors with unique novelty items. Purchasing real estate is often said to be a once-in-a-lifetime purchase, involving a significant amount of money. The real estate industry is highly competitive, so novelty items are one effective means to showcase unique appeal that sets you apart from other companies.

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